Friday, 3 February 2012

Superheroes Soar Over New York To Promote Chronicle


20th Century Fox promoted its upcoming release Chronicle with an eye-catching campaign by viral marketing agency Thinkmodo. Chronicle follows three high school friends who gain superpowers, including the ability to fly. Taking inspiration from this, three human-shaped RC planes were flown around New York to create the illusion that superheroes were flying over the city. Check out footage of the “flying people” in the video below:



Thinkmodo

[Written for PSFK. Article originally posted here]

No comments:

Post a Comment

Related Posts Plugin for WordPress, Blogger...